Erwin Fielt von der Queensland University of Technology in Brisbane, Australien zu Besuch im Arbeitsbereich ITMC

Juni 20, 2012 in Allgemein by Eike Hirdes

Präsentation aktueller Forschungsergebnisse am Montag, 25.Juni 2012 von 14-15 Uhr C-113.

Am Montag und Dienstag, 25/26. Juni 2012 wird Erwin Fielt von der Queensland University of Technology in Brisbane, Australien den Arbeitsbereich ITMC besuchen. Seine aktuellen Forschungsergebnisse wird er am Montag, 25.6.2012 von 14-15 Uhr in Raum C.113 präsentieren.

Titel der Präsentation: “A ‘service logic’ rationale for business model innovation”

Abstract: Successful firms use business model innovation to rethink the way they do business and transform industries. However, current research on business model innovation is lacking theoretical underpinnings and is in need of new insights. This objective of this paper is to advance our understanding of both the business model concept and business model innovation based on service logic as foundation for customer value and value creation. We present and discuss a rationale for business models based on ‘service logic’ with service as a value-supporting process and compared it with a business model based on ‘goods logic’ with goods as value-supporting resources. The implications for each of the business model dimensions: customer, value proposition, organizational architecture and revenue model, are described and discussed in detail.

Bio: Erwin Fielt is a Lecturer at the Service Science Discipline of the Information Systems School of the Science and Engineering Faculty. He also participates in the Business Service Management project of the Smart Services CRC. Within this project he has a coordinating role, leads one of the working packages and works on the service conceptualisations and classifications, service portfolio management and service oriented business models. Erwin Fielt’s ambitions are to understand the role of Information Technology (IT) in our economy and society and to use this understanding to support individuals and organizations with the development of new products and services and ways of organizing. He focuses on the intersection between business and IT where new technologies and applications have to create value for organizations and individuals. Erwin Fielt has experience as researcher, consultant and practitioner in diverse areas related to Information Systems (IS) and electronic business, such as business and IT strategy, IT-driven innovation, business models, service management, enterprise architectures, and system analysis and design. Erwin Fielt has a PhD from the Delft University of Technology and a MSc from the University of Twente, both in the Netherlands. He has presented his research at national and international outlets to practitioners and academia.